Our Story

Urinary infections, weight I couldn’t control, hair and nails falling, no time for my family — that was my reality. SipCarry was born from that struggle, to remind me daily that small habits can change everything.

It all started at home, with a real woman.

Alice is a doctor — brilliant, ambitious, and deeply committed to her patients. But behind her white coat, she was carrying a weight no one could see.

She lived under constant stress. Her hair was falling out, her nails were brittle, and recurrent urinary infections reminded her of the water she kept forgetting to drink. Her busy schedule pushed her to skip meals or eat in a rush. At home, she had a little girl, Maddie, who needed her love and attention, and a house that often felt like chaos. Some mornings she couldn’t even find her car keys in the rush to get out the door.

She was intelligent and capable, but the mix of hospital shifts, motherhood, and endless responsibilities kept her locked in survival mode.

As her husband — and also a doctor — watching her live this way was painful. I knew her struggle wasn’t lack of discipline, but lack of structure. So we began to wonder: what if a bag could do more than carry things? What if it could help carry the weight of her life with order and intention?

That’s when SipCarry was born.

The first version was simple. Just a structured bag that held her water bottle, her snacks, her essentials. But even that small change made a big difference. Alice started drinking more water, her infections disappeared, and she felt her days lighten.

From there, we kept building. Step by step, we added small triggers that supported bigger habits. A physical calendar with checklists. A charm that served as a reminder of her goals. Spaces designed not just for storage, but to spark the right behavior at the right moment.

Both of us, as physicians, dove deep into psychology and behavioral studies. We tested, iterated, and refined. SipCarry became a fusion of medicine, design, and behavioral science.

And Alice wasn’t the only one. Other women began to use it: fellow doctors, nurses, students, housewives, psychologists, physical therapists. Each of them shared their struggles, their wins, and their feedback. They helped us sharpen not just the design, but the method itself — a practical system of habit formation hidden inside something as simple as a bag.

Over time, SipCarry grew from one woman’s solution into a movement. A reminder that transformation doesn’t come from massive changes, but from small, consistent actions — sip by sip, day by day.

SipCarry is more than an accessory. It’s a living system, shaped by real women like Alice, inspired by little Maddie, refined by science, and designed to carry you closer to the life you want.